31% of Internet traffic mobile in Q4 ’13 & eComm a good monetisation strategy for app devs
2 studies brought out new pieces of info that add to both general mobile trends as well as mobile ecommerce in particular.
VentureBeat reports on the growing trend of app devs moving to ecommerce as a monetisation strategy – link. It’s mostly Amazon but that’s also because it’s difficult for app devs to promote products from other retailers. Full report here.
In more generic news 31% of all internet traffic in North America was mobile in Q4 2013. – Link